Going the Distance: Albrecht Events Takes on Detroit

“The City of Brotherly Love” is the Albrecht Events’ team home turf, and special event planning in Philadelphia brings us so much joy. With its access to cultural institutions, unique venues, renowned restaurants, and talented vendors, Philly is an event planner’s playground and the perfect location for a conference or meeting.

Though we’re experts when it comes to Philadelphia event planning and destination management, event planning in other cities provides a creative challenge. This summer, Albrecht Events was commissioned to plan two social events associated with a large conference in Detroit, Michigan. The over-3,000 attendee events took place at the COBO Center, the city’s convention center, in June.

Both events highlighted the many facets of Detroit and featured interactive entertainment to encourage guests to mingle and provide guest takeaways, such as live screen printing with a custom design on t-shirts, temporary tattoos made on the spot, and a mentalist who strolled through the crowd.

Outside of the venue, Albrecht Events paid homage to Detroit’s nickname of “the Motor City” with a racetrack featuring small cars that guests could race. There was also a nod to Detroit’s reputation as a musical city: a brass band paraded guests into the venue on night two, which also featured a Motown tribute band that provided the perfect soundtrack.

With only several weeks to the event, Albrecht Events was asked to provide cloud-themed decor to compliment a new product being released by the client. Our team was able to deliver the request with cloud decor that was used to enhance entertainment areas, food stations, and the bar areas; we even provided a cloud themed backdrop to provide a photo op for guests!

Our favorite element of planning events in cities outside of our hometown is meeting talented and unique vendors and artists. For example, we featured a Detroit-based metal sculpture artist who creates rideable bikes that look like animals.

Want our help on your next event? Contact us at info@albrechtevents.com.